The latest launch brings juicy, unbreaded plant-based chicken pieces to over 1,900 Kroger stores nationwide.
Beyond Meat just launched its new Beyond Chicken Pieces—now stocked at more than 1,900 Kroger stores across the country—offering a plant-based alternative to unbreaded chicken. These tender, vegan bites serve up 21g of clean plant protein per serving and are made with simple ingredients, including heart-healthy avocado oil. That’s right—zero cholesterol, 0.5g saturated fat, no GMOs, and no added hormones or antibiotics.
Certified Nutrition with Serious Flavor
Crafted to meet the highest standards, Beyond Chicken Pieces boast certifications from the American Heart Association’s Heart-Check program, the American Diabetes Association’s Better Choices for Life program, and the Clean Label Project. Perfect for tossing into stir-fries, salads, or bowls, these pieces bring major flavor and versatility to your plant-based meal lineup.
Looking for meal inspo? Beyond Meat teamed up with the National Basketball Players Association to launch Go Beyond the Buzzer, a free digital cookbook featuring athlete-approved recipes. From Jarred Vanderbilt’s Beyond Chicken Fajita Bowl to dishes spotlighting Beyond Steak and Beyond Beef, these recipes mirror the go-to meals of NBA stars like Kyrie Irving, Jalen Brunson, and Josh Hart.
Ethan Brown, Founder & CEO of Beyond Meat, said, “The Beyond Meat journey began with a game-changing plant-based chicken product, and today—after several years of research to raise the bar on taste, clean ingredients, and nutrition—I am thrilled to re-introduce this platform as Beyond Chicken Pieces. Beyond Chicken Pieces reflect our commitment to ingredient integrity and outsized nutritional benefits, boasting 21g of plant protein together with heart-healthy avocado oil. We hope you will join us in enjoying this truly delicious and versatile product made from simple and clean ingredients.”
Ready to fire up your next meal with a protein-packed punch? Head to your local Kroger or visit BeyondMeat.com to download the free cookbook and explore recipes that go beyond.
