After the failure of several similar bans, efforts to stop meat alternatives using ‘meaty’ names are closer than ever to fruition.
Of course, since it left the EU in 2020, the UK is not liable to these rules. … This may not be the case for much longer. According to reports from The Guardian, the ban, if implemented, could be extended to the UK.
The EU Parliament recently voted in favour of a ban on meat-related terms for meat alternatives.
The ban was introduced as an amendment for a proposal suggesting changes to the EU’s Common Market Organisation (CMO).
While it outlined seven banned terms – burger, hamburger, steak, sausage, escalope, egg yolk and egg white – it is understood that the ban would cover any similar terms.